Bellwether Brand Creation (or Repositioning).
If you want to build a community of loyal people around your new brand (or refocus your existing brand), then you’ve come to the right place.
While Bellwether is fully equipped to execute a stand alone brand identity or strap-line – this is not our primary product offering. Bellwether is passionate about the framework that those live in and believes whole-heartedly that long term success comes from considered strategy and strong foundations, not just a bomb-ass logo.
Through the Bellwether process of Brand Creation we focus on two essential phases.
Phase 01: Strategy
A variation of the Brand Workshopping process that’s geared to establish your brand foundations, goals and creative requirements.
Phase 02: Creative Execution
Depending on the outcomes of Phase 01, Bellwether will be able to execute the design of your new brand identity and assets, or alternatively, creative direct and project manage the outsourcing of elements to relevant creative professionals within our network.
What this could include.
The execution of this phase will be completely custom to your brand’s needs or desired outcomes (which will have been established in the workshopping process). For example, creative execution could take the shape of:
A new or updated brand identity.
Brand / business portfolio expansion.
Creative direction and management of brand collaborations.
Menu, poster, way finding, signage design etc.
Content and shoot production for SM image / film archive.
Development of a merch range.
Creative direction or set design for a film concept.
Development and management of an ambassador program.
A visual treatment for content creation.
Website or Ecommerce store development.